102 FASHION AND IMAGE DESIGN 103 Department of Fashion and Image Design Department of Fashion and Image Design PROGRAMME STREAMS Students may choose one of the following streams to enhance professional knowledge and skills in specific areas: • Higher Diploma in Fashion Image Design (Hair and Make-up Styling) • Higher Diploma in Fashion Image Design (Styling and Photography) The 1st semester is a common semester. Students will progress to the streams in the 2nd semester, subject to their stream choice, academic performance and study place availability in specific streams. PROGRAMME AIMS Fashion Image Design has emerged as a new profession specialising in make-up, hair styling, fashion styling and fashion photography to create the best and most appropriate image and styling for individual, brand and corporate. The programme seeks to enable students to master the most up-to-date communication strategies, knowledge and skills of image creative sector for fashion. The programme offers students opportunities to work with industries professionals, and exposure of the newest trends by industry guest seminars. Students will be taught with systematic and professional training in enhancing the abilities of both individual and collaborative practice. By the time of programme completion, graduates are ready to contribute in various roles of creative talents in fashion communication, advertising, film, TV and media, and art direction, etc. PROFESSIONAL CORE MODULES • Editorial and Media Hair and Make-up Styling • Fashion and Costume Accessories Technology • Fashion Photography • Fashion Styling CAREER PROSPECTS Graduates may be employed as fashion stylist, fashion image consultant, magazine stylist, film make-up artist, bridal make-up artist, hair stylist, fashion photographer, etc. ARTICULATION TO UNIVERSITY Graduates can pursue relevant degrees locally or overseas. They are eligible to apply for admission to top-up degree programme offered by the following university in collaboration with the School for Higher and Professional Education (SHAPE): Nottingham Trent University, UK BA (Hons) International Fashion Business# Registration Number: 251505 Graduates are eligible to apply for admission to the top-up degree programme offered by: • Technological and Higher Education Institute of Hong Kong (THEi): BA (Hons) in Fashion Design Graduates can also apply for admission to relevant degree programmes of local universities: • The Hong Kong Academy for Performing Arts: BFA (Hons) Degree in Theatre and Entertainment Arts Programme – Costume Technology / BFA (Hons) Degree in Theatre and Entertainment Arts Programme – Set and Costume Design • The Hong Kong Polytechnic University: BA (Hons) Scheme in Fashion Upon admission to relevant degree programmes, graduates can apply for credit exemption. The level of exemption will be considered on individual basis. PROFESSIONAL RECOGNITION Students are eligible to apply for ordinary membership of the Asia Hair Masters Association (AHMA), the Hong Kong Fashion Designers Association (HKFDA) and the Hong Kong Institute of Professional Photographer (HKIPP). Students are eligible to apply for student membership of Hong Kong Designers Association (HKDA). # It is a matter of discretion for individual employers to recognise any qualification to which this course may lead. Please refer to the corresponding programme page in the website of SHAPE (www.shape.edu.hk). Huang Ziyuan, Chan Yun Lam DE114303 HIGHER DIPLOMA IN FASHION IMAGE DESIGN 時裝形象設計高級文憑
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