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HKDI Master Lecture | Memphis Memories with Martine Bedin and George Sowden

HKDI is honoured to have invited Martine Bedin and George Sowden, founding members of the Memphis Group, design and product developer, to share their Memphis memories, and a glimpse behind the scenes of what it was like to be part of the Memphis Group, and a taste of the Memphis spirit.

The Memphis Group was an Italian design movement founded by Ettore Sottsass in 1981 alongside Michele de Lucchi, Aldo Cibic, Matteo Thun, Marco Zanini, Martine Bedin, Nathalie Du Pasquier, and George Sowden. Active between 1981 and 1988, the Memphis Group defined ‘80s aesthetic and greatly revolutionised the design world.

With Memphis, design has been liberated from rationality, and enters the realm of poetry. Form no longer had to follow function. Design could be loud, colourful, whimsical, with clashing patterns. Objects were liberated from function and instead became a visual object rather than just a tool or piece of furniture.

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